GEORGIA-PACIFIC CENTER
OUR ROLE
BRANDING
PHOTOGRAPHY
VIDEO
SOCIAL
Transwestern came to Chil & Co. looking for a modern rebrand for Georgia-Pacific Center. Our team took on the challenge of bringing a new look to one of Atlanta’s iconic skyscrapers. We delivered a versatile and cohesive brand that brings the story of GP Center and Downtown to life. Along with the rebrand, we created content to accompany the new identity and designed a new website to create a better experience for GP Center’s tenants. As our partnership with Transwestern grew, our team took on management of GP Center’s social media presence and continued to bring exciting stories to life through content creation.